$9.99 is a stop-motion animated feature film, which offers slightly less than $10 worth about the meaning of life.
Dave Peck, an unemployed 28-year-old who still lives at home, stumbles across an ad that will alter his life. In his struggle to share his find with the world, Dave's surreal path crosses with those of his unusual neighbours: an old man and his disgruntled guardian angel, a magician in debt, a bewitching woman who likes her men extra smooth, a broken-hearted man who befriends a group of hard-partying two-inch-tall students, and a little boy who sets his piggy bank free. Their stories are woven together, examining the post-modern meaning of hope.

Tatia Rosenthal is an acclaimed Israeli-born filmmaker whose short film A Buck's Worth was an official selection at South by SouthWest Sundance Film Festival, where she was also a fellow at the Writers' and Directors' Labs. Her student work garnered many accolades, including 1st place at MTV's Student Animation Awards. $9.99 marks Tatia Rosenthal's feature film debut.

Amir Harel has been working in documentary and feature film for the past eight years, with credits for several award-winning productions to his name. Jellyfish was presented with the Camera d'Or and the Prix SACD at Cannes 2007; the Oscar® nominated Paradise Now was awarded the 2006 Golden Globe for Best Foreign Film.

Emile Sherman recently launched his new production company, See-Saw Films, in partnership with UK producer Iain Canning, and is director of the distribution company Transmission Films. Past acclaimed Sherman productions include Candy, starring Heath Ledger, Abbie Cornish and Geoffrey Rush, which was selected for Official Competition at the Berlin International Film Festival 2006; and Opal Dream, directed by The Full Monty's Peter Cattaneo. Emile was also co-executive producer on Phillip Noyce's internationally praised Rabbit-Proof Fence, starring Kenneth Branagh.