Free-to-air TV

Free-to-air television in Australia

Analysis by Bob Peters

Free-to-air television services; Access; Penetration and usage; Audience fragmentation; Ownership; History and background; Markets and network affiliations.

Industry structure:

Advertising revenues, markets and ownership;
Employment.

Financial performance:

Advertising revenue; Revenues; Costs; Profit margins.

Programming:

Expenditure; Expenditure share; Program types.

Commercial broadcasters:

Regulation;
Summary 1998–2000: Hours broadcast;
By network 1998: Australian content; Hours broadcast;
Program sources;
Drama programs: Australian content; Broadcast hours;
Commercials.

Public broadcasters:

ABC: Australian content; Hours broadcast.
SBS: Australian content; Hours broadcast.

Ratings:

Trends in audience share for free-to-air TV;
By network; By network and market.

Top-rating programs:

All programs 1998, 1999, 2000, 2001, 2002, 2003, 2004, 2005, 2006, 2007;
Documentaries 1998-2007;
Movies 1998, 1999, 2000, 2001, 2002, 2003, 2004, 2005, 2006, 2007;
Telemovies 2004, 2005, 2006, 2007;
Drama/comedy series 1998–1999, 2000, 2001, 2002, 2003;
Drama series 2004, 2005, 2006, 2007;
Comedy series 2004, 2005, 2006, 2007;
Mini-series 2002–2007;
Animations 2004, 2005, 2006, 2007.

Viewing patterns:

TV sets; Digital receivers; Time of day; Program recording;
By age; Children; By lifestyle and values.